If you are in the event management filed you must have come across different types of clients, covered different events in these years. Slowly but surely you have amassed enough knowledge to decide that you would like to set up your own event management company. Most of the event planners that start with an event firm slowly set up their own company. Along the line we all develop our networking skills and master the art of handling different types of events. All these give us the courage to set up our very own event company. Following are some of the important things that you should always keep in mind no matter how well your company flourishes. There are certain things that you should never forget.
Client comes first and they are always right. How many times have you heard this from your seniors? Multiple times, we guess? Well, this statement is partially true. Client does come first; after all you are covering their event so they have to be the top most priority. Yet, at the same time, they are not always right. At times, the client will make certain demands that are neither feasible nor does it go along the event theme. It is here that you have voice out your opinion in a subtle and polite manner. You have to make the client understand what will work better for him and try to convince. Even after that if he remains adamant then there is no option but to give in. but then you at least tried.
Always offer customized service. Even if you are dealing with wedding receptions, each one has to be different from the other. You simply cannot have any patent style. You have to go on reinventing yourself with every client of yours. This personalized service of yours will make you stand out amongst the rest.
And finally be very clear about the payment procedure. You are doing a business and have not opened a charity. Even if you are doing an event organized by your relative, you need to be clear on the payment terms right from the beginning. When it comes to money matters, it is better explain things right from the start. Be very clear about the initial payment that needs to be made. Also let them know when the second and the final payment have to be done. Since most of the clients will be making the payment via check, you need to keep some time in hand in order to get the cash.
Keep the above-mentioned factors in mind and implement them so that you have a roaring business right from the start. And yes don’t forget to be hard working, dedicated and committed to excel if you really wish to edge past your competition. So are you game to take the big leap and start your own company? This is the right time to take the plunge. Don’t think too much or give in to what others are saying, just go ahead and do it.
This contribution has been made by Kenneth Borg who has written a number of articles on event management company and provides fruitful information.